SER Issue 4:3

Abstract: Sport & Entertainment Review, Volume 4, No. 3, October 2018.

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Leveraging a Mega Sport Event: Lessons for the 2019 FIBA World Cup
Authors: Fei Gao
Abstract: Over the past decades, hosting mega-events, such as the Olympic Games has become a controversial topic debated by many practitioners and scholars, due to the high costs and the complicated matter of how to evaluate the legacy the event leaves behind. Debates center on perceived impacts that might have been caused by or attributed to the event. These outcomes involve economic impact, which has been proven to be meager at best (Zimbalist, 2016); social impact, which has been progressively receiving attention from host cities (Chalip, 2006); and environmental impact, which encompasses the 21st-century event management philosophy as it relates to environmental concerns and their affect on society (O’Brien & Chalip, 2007). To host mega-events, event organizers usually invest tremendous resources in planning, implementation, and management of the events. These investments often raise concerns from the event organizers, who commonly worry about the return on investment (ROI) when costs occur.

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Industry-Academic Collaborations to Advance Sustainability
Authors: Brian McCullough
Abstract: The sport and entertainment (S&E) sectors continue their efforts to become more environmentally sustainable (McCullough, Pfahl, & Nguyen, 2016; Ponsford, 2011; Trendafilova & McCullough, 2018). These advancements have made organizations, venues, and events across both sectors more economically profitable, operationally efficient, and even provide opportunities to deepen their connection with customers, patrons, fans, and spectators (Babiak & Trendafilova, 2011; Casper, Pfahl, & McCullough, 2017; McCullough & Cunningham, 2010; Trendafilova, Babiak, & Heinze, 2013). Undoubtedly the S&E sectors fall well short of fulfilling a completely environmentally sustainable ideal. Yet the initial efforts to strive for this ideal goal can be characterized as the waves of the ocean (see McCullough, Pfahl, & Nguyen, 2016)

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Interview with Fred Croshal, Founder and CEO, Croshal Entertainment Group, LLC.
Authors: Armen Shaomian
Abstract: A new era marked by rapid advances in technology and streaming has upended the traditional way of doing business in the music industry. The major record labels have dramatically cut down on A&R (artists and repertoire) staff — those who have traditionally been responsible for scouting new talent and developing artists. While labels are signing more artists in hopes of the next big hit, they are also spending less time nurturing and guiding new acts, opting many times for shorter deals and taking smaller financial risks. This also puts a great deal of pressure on newer musical acts, as they are expected to come prepared with an established cache of online influence, including a robust social media presence, complete with fans and followers.

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Editor’s Note
Authors: Brianna Newland
Abstract: As the new editor of Sport & Entertainment Review (SER), I would like to thank all the authors and reviewers who have already contributed to the journal and influenced its initial growth. I would also like to thank Dr. Bob Heere for creating and implementing a vision for the journal to help bridge the gap between theory and practice.

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