SER Issue 2:3

Contents for SER Issue 2:3

SER 2.3
Authors: Daniel S. Mason, Andrea N. Geurin, Brian P. McCullough, Sylvia Trendafilova and Manuela Picariello, Chad S. Seifried
Abstract: Sport & Entertainment Review, Volume 2, No. 3, October 2016.

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Sport Facilities, Urban Infrastructure, and Quality of Life: Rationalizing Arena-Anchored Development in North American Cities
Authors: Daniel S. Mason
Abstract: Within a broader discourse of inter-city competition, sport and entertainment facilities have emerged as key points of contestation both within and between cities (Mason, Washington, & Buist, 2015). This fact has not been lost on anchor tenant sports franchise owners, who recognize their role in making these venues attractive by guaranteeing a certain number of spectators each year. As a result, the construction of new, state-of-the-art facilities continues, with substantial public funding becoming commonplace (Long, 2012). However, where once cities sought to build these facilities to retain or attract specific sports teams (Rosentraub, 1997), decisions are now more driven by the desire to present the facility (and the entertainment events held therein) as part of a much broader bundle of amenities that a city possesses (Clark, 2004). In turn, the overall attractiveness of these amenities is seen as impacting location and visitation decisions for people and businesses alike (Rosentraub, 2008, 2010). Proposed projects continue to be introduced in cities throughout North America; for example, in March 2016, a $1.8 billion development project was proposed in San Diego, which includes a new facility to host the San Diego Chargers of the National Football League (NFL) and $600 million for an adjacent convention center (McSwain & Weisberg, 2016).

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Developing a Social Media Strategy Guide for Elite Athletes
Authors: Andrea N. Geurin
Abstract: Social media use is increasingly common among elite athletes, who often maintain their own Facebook, Twitter, Instagram, Snapchat, or YouTube accounts in order to market themselves and communicate with stakeholders. Several researchers have identified potential benefits for athletes who engage in social media use, including control over the information shared about themselves (Lebel & Danylchuk, 2012), building their personal brand and developing brand equity (Parmentier & Fischer, 2012), and developing and maintaining relationships with fans, sponsors, and potential sponsors (Hambrick & Kang, 2015).

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Legitimizing Sustainability Efforts Through Strategic Partnerships
Authors: Brian P. McCullough, Sylvia Trendafilova and Manuela Picariello
Abstract: Starting in 2010, we have dedicated ourselves to gaining a deeper understanding of environmental sustainability in the sport and entertainment (S&E) industry, as we view it as one of the most paramount challenges facing our industry in the 21st century. From waste management to carbon emissions, the S&E industry has a considerable environmental impact. Such events in the S&E can range from small community-based concert series or 5k runs to large-scale, one-time events like college football games at the University of Michigan that attract more than 107,000 spectators, and multi-day mega-events like the 2016 Rio Summer Olympics, which hosted more than 500,000 foreign travelers. Events like these have to plan to minimize the environmental impact of their participants’ and attendees’ resource consumption (e.g., energy and water), waste generation (e.g., recycling, compost, and landfill), and carbon generation through travel (e.g., air, auto, and mass transit) among other detrimental environmental impacts.

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Best Practices for Booking and Scheduling: An Interview with Bredan Buckley
Authors: Chad S. Seifried
Abstract: Many sport and entertainment management scholars and practitioners are extremely interested in the various activities involved with successfully booking acts for venues. As an example, recent technological and industry-level developments present the act of booking and scheduling as dynamic and requiring innovative and adaptive employees. This section contains an interview with Brendan Buckley, vice president of Columbus Arenas Sports & Entertainment in Columbus, Ohio, a joint operation between Nationwide Arena and the Jerome Schottenstein Center, about the current and future direction of booking and scheduling events for arenas. Buckley also provides recommendations or best practices to consider for sport and entertainment management practitioners.

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